myclimate- Facing the Climate Crisis with Effective Tools

myclimate is a partner for effective climate protection, globally and locally. Together with industry partners and private individuals, myclimate wants to shape the future of the world through advisory services and educational programmes, as well as its own projects. It does so in a market-oriented and customer-focused way as a non-profit organisation.

#climateaction #offsetting #SBTi

Meet Kai Landwehr, Communications Manager from myclimate personally at OutDoor by ISPO
What: GRV Guided Transparency Tour
When: Monday, June 13th, 2022 – 11am
Where: GRV Showcase/ Sustainability Hub- Atrium 4

The existential threat of climate change, the interlinked biodiversity crisis and the multiple impacts on both people and planet, must be addressed as a core economic challenge. In recent years, it has become clear that when done correctly carbon offsets are a very effective way to reduce greenhouse gas emissions, fund and expand new environmental projects and improve local communities.

Offsetting carbon is a way of paying for others to reduce emissions or absorb CO2 to compensate for your own emissions. For example, by planting trees to suck carbon out of the atmosphere as they grow, or by delivering energy-efficient cooking stoves to communities in developing countries. Of course, effective climate protection goes further than CO2 offsetting and includes reduction of greenhouse gas emissions in the value chain. myclimate helps to create a roadmap for anyone who wants to take on this challenge. Here is a set of questions to start:

1. Baseline assessment: What is the status?

The foundation for sustainable success in business lies in a thorough examination of the existing situation. myclimate works together with a brand to produce a CO₂ balance, analysing existing measures, talking about the statutory framework and competitive environment, and the risks of climate change for the particular business model.

2. Setting goals and analysing opportunities: Where to head – how far and how quickly?

Identifying the areas where a brand can maximise their positive environmental impact over the short, medium and long term, and what methods to use, myclimate will advise on setting goals and focusing on certain stakeholders, which can result in anything from standalone approaches to a fully integrated strategy.

3. Adding concrete value for your company, your employees and the market

It’s important to identify in which area a company wants to integrate climate protection? Greater efficiency and CO₂ reduction in processes, more climate friendly products and services, positioning in the market, employees as internal ambassadors for more sustainability, or all or the above?

4. Offset unavoidable emissions with carbon offset projects

By offsetting CO₂ emissions, a brand ensures immediate and effective climate protection. This way, a company makes valuable and measurable contributions towards the achievement of climate goals and to the UN Sustainable Development Goals (SDGs). That’s positive for the climate and the environment, for people locally, for the company’s positioning, and is in keeping with the corporate responsibility.

5. Progress tracking

With the help of automated, web-based tools and experts, myclimate documents a company’s progress and achievements. myclimate personalises this data for reporting and prepares them for contributions in line with international standards such as the Greenhouse Gas Protocol (GHG) or for the brand’s commitment to the Science Based Targets initiative (SBTi).

One step further: With the Net-Zero Standard, the Science Based Targets Initiative (SBTi) offers companies the world’s first framework for setting net-zero targets. These clear requirements enable companies to develop ambitious climate targets in line with the latest climate research findings and the 1.5°C target.

6. Communications

In order to publicise a brand’s commitment to climate protection and to inspire others, myclimate supports communication with external stakeholder groups such as customers or the media. By visibly participating in local projects, a brand is anchored in its immediate environment as a “corporate citizen”.

Climate protection in your company

If you’re interested in creating the ideal strategy for your company towards climate neutrality, and would like to be guided through the jungle of opportunities on offer, contact myclimate.


Share your experience and meet pioneers.
You can connect with these exhibitors personally:
June 12th, 11 am: Climate Partner, Globetrotter, Südwolle Group/NZM, Textile Exchange
June 13th, 11 am: Hohenstein Institute, lavalan®, myclimate, VAUDE
June 14th, 11 am: 2nd Peak, Exped, Iteratif, retraced